How do we collect your data?
Your personal data (“Data”) are valuable assets that must be preserved. That’s why you need to know exactly how they can be used. This is precisely why we created this Privacy Policy (“Policy”).
Through your navigation on our websites
We collect Data when you access our websites, perform searches, participate in promotions, online events, fill out forms, such as when sending comments, requesting services, or participating in email mailing lists.
We also collect your Data when you access our websites through your computer, mobile phone, smart TV and/or other access device. The data collected from your access includes: your approximate location (latitude and longitude); your IP address; information from your access device (such as unit identifier, advertising identifier, name and type of operating system); your internet connection information; your browser type and the pages and content you access.
Using cookies
Cookies are used to observe visiting habits. They allow us to remember your preferences, deliver advertisements, and analyze audiences.
What are cookies?
Cookies are small text files sent and stored on your computer. These small files serve to recognize, track, and store your navigation as a user on the Internet.
Why do we use cookies?
The use of cookies to track and store information makes it possible to offer a more personalized service, according to users’ characteristics and interests, enabling the offer of specific content and advertising for each person, benefiting the user experience.
In general, cookies are used to:
- Provide differentiated services, remembering who you are and what your browsing habits are;
- Calculate audience size;
- Measure certain browsing patterns, mapping which areas you visited and your visiting habits as a whole. We use this information to verify our users’ browsing routine, and thus offer increasingly personalized content, products, or services;
- Facilitate and speed up form filling. The information contained in each user’s cookies can be used to pre-fill existing data collection forms.
Cookie categories
Strictly necessary
Necessary for the website to function. They allow you to browse our websites and use features (for example, security cookies to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorized third parties).
Performance
These cookies typically collect information anonymously and allow determining information such as the number of visitors to a page, how visitors arrived at the site, and pages accessed.
Functionality
Cookies in this category allow Coperaguas to remember information about user behavior and preferences, such as the chosen language. The loss of information stored in a preference cookie may make the website experience less functional, but does not prevent it from working.
Advertising and targeting
Coperaguas uses some cookies for advertising purposes. This is done to deliver advertisements and create advertising campaigns according to a specific audience. Through these, it’s possible to deliver advertisements according to your consumption profile on the site.
Use of third-party cookies
Technology service providers may use their own cookies on the Sites, with our authorization, for service provision. Such cookies will collect your Data on our properties for the purposes provided in our Privacy Policy.
How to change or block cookies
Most browsers are configured to automatically accept cookies. However, you can change the settings to block cookies or alert you when a cookie is being sent to your device. There are several ways to manage cookies, making it possible to create a general block for cookies, block cookies from a specific site, and even block third-party cookies in relation to a site. Blocking all cookies will affect the functioning of your experience, as it will not be possible to identify your preferences and recommend relevant content and advertising.
Consult your browser’s instructions to learn more about how to adjust or change your settings, remembering that the desired configuration must be replicated on all devices used to access the Sites (such as computers, smartphones, tablets). If you wish, consult the links below to change cookie settings in the main browsers:
- Cookie settings in Chrome™
- Cookie settings in Firefox®
- Cookie settings in Explorer®
- Cookie settings in Safari®
Can I revoke my consent?
If you have not changed your browser settings, you consent to the use of cookies when accessing the Coperaguas Site. We will store a cookie on your computer or device to remember you on your next visit. Our cookies have an expiration date, but it is reset with each visit to our website. If you wish to revoke your consent at any time, you must change your browser settings.
Can I request or delete my data?
At any time you can request your Data. You have the right to receive them in a simplified format.
You can also request the deletion of your Data. Within 180 days we will permanently delete them. After deletion, Coperaguas may keep your Data only:
- For the necessary period for judicial, administrative, and arbitral proceedings.
- To comply with legal and/or regulatory obligations.
- For the regular exercise of rights, such as enforcing Coperaguas’ rights based on the service contract and/or applicable Terms of Use or in anonymized format.
You can contact us through our phone +55 49 3332-1000.
How do we use your data?
We use your Data to:
1 – Communicate with you
We collect your Data to improve our products and services, respond when you contact us, and to keep you informed about relevant matters:
- Respond when you contact us, according to the relationship established with you;
- Conduct surveys and research to test, solve problems, improve, or evaluate our products and services;
- Communicate about events, announcements, to your email account, by text message, messaging application, and phone call (including telemarketing);
- Inform about changes in our terms, services, or policies (including this Policy);
- Offer new products and services to you, through your email account, by text message, messaging application, and phone call (including telemarketing).
2 – Personalize your experience
Your Data helps us create a more personalized experience, selecting content and advertisements according to your interests:
- Select and personalize advertisements for you, within or outside our Sites;
- Customize the content and advertising we show on our Sites;
- Make inferences about content and themes that may be of your interest;
- Identify and recommend Coperaguas content, services, or products that may be of your interest.
3 – Comply with our legal and regulatory obligations
Your Data may be necessary for us to comply with legal and regulatory determinations and measures, whether judicial and administrative:
- Comply with legal, judicial, and administrative determinations and official requests from competent authorities; and
- Take or provoke legal, judicial, and administrative measures to defend our rights, including in any judicial or administrative proceeding.
With whom do we share your data?
We may share your Data with third parties who follow our security and confidentiality standards.
Third parties
Your Data may be shared with the categories of third parties (below) always in accordance with this Policy, applicable legislation, for the purposes established below.
Marketing automation platforms
To store your Data and automate the email marketing, SMS, and telemarketing sending process. In these circumstances, your Data will be stored and processed on third-party platforms, which may be located in Brazil or abroad.
Marketing Service Providers
To offer advertisements relevant to your profile, email marketing, telemarketing, SMS, social media, we rely on third-party services.
Government Authorities
To (i) comply with legal, judicial, and administrative determinations and also comply with official requests from competent authorities and (ii) take or provoke legal, judicial, and administrative measures to defend our rights provided in this Policy, including in any judicial or administrative proceeding. Government Authorities include police authorities, public entities, and/or other governmental organizations.
Business Partners
To (i) improve our products and services; (ii) expand our business; (iii) develop new business.
Why is this data collected and processed?
Google Ads:
Google Ads is an online advertising tool that displays advertisements in the form of sponsored links as soon as a person performs a search, basing its results on the keywords used at the time of the search. Google Ads’ privacy policy can be accessed here.
Facebook Ads:
Facebook Ads is Facebook’s paid media system that provides various advertisement formats. With it, we create campaigns and promotional strategies for Coperaguas on Facebook and Instagram. Facebook Ads’ privacy policy can be accessed here.
RD Station:
RD Station Marketing is a tool for Digital Marketing automation. We use it to gather the main resources for our marketing strategy, such as newsletter sending, landing page storage, and email contact storage, in which you registered for our newsletter or service pages. RD Station’s privacy policy can be accessed here.
How long do we keep this data?
Coperaguas will only keep your data for the time necessary to fulfill the purposes for which they were collected, including for compliance with legal obligations, contracts, accountability, or possible requests from competent authorities. In the case of newsletter subscriptions, we will maintain your contact while you choose to continue receiving our content.
How do we protect your data?
In addition to treating Data according to this Policy, we also collect and treat your data anonymously, that is, in a way that you are not personally identified.
We adopt practices aligned with technical and regulatory market standards for Data security and privacy, with comprehensive actions in technology and organizational processes.
Our measures to preserve your Data against unauthorized access, use, alteration, disclosure, or destruction include physical and logical protection of assets, encrypted communications, access management, adherence to secure software development, and internal compliance policies.
All these controls are continuously reviewed to monitor and react to the threat context on the Internet. Still, it’s not possible to guarantee that our Services are completely inviolable. But rest assured: we have teams prepared to detect and respond promptly, in case of any event or incident that compromises the security of your Data or our Services.
Policy changes and contact
We are always improving our Privacy Policy and changes will be reflected on these pages. So, before using one of our Services, take a look at them. You will always be notified about any changes, whether through notice on our Site, by sending email, SMS, or through other means.
When we publish changes, we will update the date on which the last change was published (April 15, 2021).
Remember: by continuing to access the Services after such changes take effect, you will be agreeing to be bound by the new version of the Policy.
If you have any questions or inquiries about our Policies or about the treatment of your Data, contact us through our phone +55 49 3332-1000.